Wellington + Investments
+ Wellington | Visual Design
The Wellington Investments team partnered with Publicis to modernize their current digital experience to meet contemporary standards. The optimization process would include an image repository that auto-fills media for articles and 
AI-generated illustrations for outstanding profile images that would help streamline brand consistency.
Wellington Landing
The desktop example shows a migration of our easy to use navigation system along with updated illustration and user first content methods for device agnostic brand consistency..
Digital Surface
Modernization
and Governance
In the following examples I was asked to explore a contemporary approach to our clients editorial content along with features to help govern media throughout their current experience.
I introduced content hierarchy methods along with a conventional navigation approach that would allow users to consume bite size content on the fly.
Financial Insight
Investment Outlook
Illustration Concepts
Related
Insights
We implemented a feature that would allow users to play articles and save them to a repository. Once the user is mid-journey the sticky navigation would display our media player and features to bookmark and save notes or highlights.
Credits
RESPONSIBILITY
+ Art Director

+ Lead Experience Designer
COLLABORATORS
+ Publicis Groupe
+ Digitas